A variety of different production features have helped the company https://lego-x.com/2021/12/07/the-best-places-to-buy-lego throughout its existence. Lego has been able to develop some of the most well-known toys around the world thanks to these features. This includes the development of a unique interlocking mechanism and the use of plastic instead of other materials. These unique features allowed the company to become the top toy manufacturer around the globe.
In the 1960s, the business continued to expand rapidly. Dagny, Godtfred Kirk Christiansens cousin joined the company in the year 1960 as a model builder. Dagny was adept at creating large-scale models and worlds that were exhibited in the showroom. This was a great way to promote the possibilities of LEGO bricks, and to create interest among children.
In 1971 the LEGO system began to expand with the addition of furniture pieces and dollhouses. The system expanded further in 1972, with the addition of boat and ship sets that included hull pieces that floated. In the 1960s, the company started its international expansion, selling its products in North America via a licensing arrangement with Samsonite.
In the 1980s and 1990s, the company continued to grow and diversify its offerings, as well as modernize. The company also established a research and design department, which worked to keep the LEGO System at the forefront of innovation. It also saw the introduction of themed sets that allowed users to create specific models without having to figure out what they should do on their own. This was the beginning of more intricate building and gave children an experience that was more hands-on playing with legos.